Rob Sanders

Rob Sanders

The Rundown with Rob on Fox Sports Radio 1400. Rob grew up in South Carolina. He now gets to talk about the teams in the palmetto state.Full Bio

 

Dwayne Johnson has purchased the XFL

The XFL been sold to a group that includes former WWE star Dwayne ”The Rock”Johnson, giving the bankrupt football league the kind of star power that may draw even non-sports fans.

Johnson, an actor and producer who played college football at the University of Miami, teamed up with Gerry Cardinale’s Redbird Capital to buy the league just hours before a planned auction was scheduled to begin.

They paid $15 million, splitting it evenly. Johnson’s business partner, Dany Garcia, who is also his ex-wife, will be a stakeholder as well.

The XFL filed for bankruptcy in April after the COVID-19 pandemic prompted the cancellation of its inaugural season, which got off to a promising start in terms of television audience. The league had a broadcast agreement with Fox.

With live sports a reliable vehicle to deliver ratings, there’s a good chance a number of traditional TV networks—and perhaps streaming companies—would seek to add the XFL to their portfolios. Besides the league, networks would likely seek a tie-up with Johnson, who is the executive producer of “The Titan Games,’’ a sports competition reality series on NBC.


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